Share this job!

(Senior) CRM Marketing Manager:in (m/w/d)

  • Berlin
  • Full-time
  • Permanent
  • hybrid

Amazing work happens when everyone enjoys the journey. This is why we at momox, Europe's leading online buying-and-selling service for books, CDs, movies, games, and fashion do everything to set you up for success. We know that your ideas grow best in a challenging environment where a team of passionate professionals from diverse backgrounds come together to think outside the box.

Illustrative graphic with sustainability message: Set against a dark blue background with stylized leaf shapes, the text reads: “On a mission to save our planet – one second-hand product at a time.” The white momox logo appears in the corner.

Our mission

We are on a mission to save our planet - one second hand product at a time.
 

Bei medimops, Deutschlands größtem Online-Marktplatz für gebrauchte Bücher und Medien dreht sich alles darum, Produkten ein zweites Leben zu geben. Als CRM Marketing Manager:in (m/w/d) steuerst du, wie wir mit unseren Kund:innen über die gesamte Lifecycle-Reise hinweg kommunizieren: von der ersten Aktivierung bis zur langfristigen Bindung. Du bringst Daten, Kreativität und Automatisierung zusammen – und machst daraus echte Relevanz.


Your mission

  • Du verantwortest die CRM-Strategie für medimops über alle Lifecycle-Phasen hinweg (Onboarding, Retention, Loyalität) mit dem Ziel echter 1:1-Personalisierung und Skalierung für internationale Märkte mittels AI-Automationen

  • Du planst, konfiguriert, steuerst und optimierst über unser CRM Tool Braze alle automatisierten Lifecycle Journeys via E-Mail, Mobile Push und Print, mit klarem Blick auf Conversion, Retention Rate und CLTV/ROI 

  • Du treibst das App-Wachstum und -Nutzung aktiv über CRM-Maßnahmen voran

  • Du steuerst Performance über A/B-Tests und Reportings, leitest Optimierungen ab und kommunizierst Ergebnisse klar an Stakeholder:innen

  • Du arbeitest eng mit Product, Pricing, Performance Marketing, Customer Support und Business Intelligence zusammen 

  • Du treibst unsere Migration zu Shopify aus CRM-Sicht, inklusive IP Warming, Deliverability-Monitoring und der Sicherstellung von Kampagnenkontinuität während des Übergangs

  • Du fungierst als AI-Evangelist:in im Team: Du erkennst Potenziale für KI in unseren CRM-Prozessen, testest neue Tools und befähigst das Team zu einem kritischen, gezielten AI-Einsatz

Your profile

  • Abgeschlossenes Studium in Wirtschafts- oder Kommunikationswissenschaften, BWL (Schwerpunkt Marketing) oder eine vergleichbare Ausbildung mit relevantem Schwerpunkt

  • fundierte Berufserfahrung im CRM, idealerweise in einem E-Commerce Umfeld

  • Hands-on-Erfahrung mit Braze als primärem CRM-Tool – du kennst Canvases, Segmente, Liquid-Logik und Kampagnenverwaltung aus der täglichen Praxis und bist vertraut mit den Braze AI features

  • Erfahrung in der Durchführung und Auswertung von A/B-Tests sowie fundiertes KPI-Verständnis (Open Rate, CTR, Conversion Rate, CLV)

  • Analytische Denkweise und Zahlenaffinität – du liest Dashboards genauso gerne wie du Kampagnen kreierst

  • Erfahrung mit Shopify als E-Commerce-Plattform, Dynamic Yield als Personalisierungstool sind von Vorteil

  • Erfahrung mit AI-Tools und deren praktischen Einsatz im Marketing – du experimentierst gerne, hinterfragst bestehende Prozesse und hast Lust, als Impulsgeber:in für AI-gestützte Workflows im Team zu fungieren

  • Sehr gute Texterskills auf Deutsch und Englisch (mdl. und schriftl.); Französischkenntnisse sind ein Plus

  • Idealerweise Grundkenntnisse in HTML für E-Mail-Templates

  • Hohes Maß an Eigenverantwortung, Teamfähigkeit und eine proaktive Arbeitsweise

You can look forward to

  Flexible working hours

We follow a hybrid work model with 20 in-office days per quarter to foster important personal interaction while enabling a modern, flexible way of working. The remaining days can be worked from home, and you also have the option to spend up to 6 weeks per year working from countries within EU. You’ll also benefit from flexible working hours to fit your individual needs.

  Sustainability

We love second-hand and incorporate our sustainable business idea into the office routine with simple methods like using eco-friendly supplies, double-sided printing, energy-saving modes on devices, waste separation, etc. In doing so, we take responsibility and integrate sustainability into all our activities.

  Individual work environment

Design your ergonomic workspace just the way you like it – with height-adjustable desks and the laptop of your choice (MacBook or ThinkPad). If things get a bit noisy in the office, your Bose noise-cancelling headphones ensure uninterrupted focus. If needed, we can also provide you with an ergonomic chair or additional monitors for your home office.

  Company discounts

As a momoxian, you can look forward to a monthly voucher for our momox Fashion online shop, as well as medimops. Additionally, you benefit from numerous company discounts from our partners.

  Daily fresh fruit and vegetables

We provide fresh fruit, coffee, and Mate at the office, and thrice a week, you can order lunch from an online canteen. At the end of each month, we get together for a themed breakfast in the morning.

  Training

momox is only as good as you. That's why you will find room and budget for your individual professional development with language classes, internal training, conferences, (online) courses and more.

  Sport and fitness offers

During the week, you have the opportunity to take part in various sports activities. Whether it's online training, massages, or stretching at your desk – there's something for everyone. You can also get a discounted membership for Urban Sports Club or Wellhub.

  Reduced ticket for the public transport

Save real money with the Germany or Job Ticket for the Berlin S-Bahn.

  Open work environment

We work together in a bright, open-plan office where even the few existing doors are always open. Our teams are motivated and open to new ideas. Bring your creativity to the table and make things happen! If you need a moment of peace, you can retreat to a cozy corner of the medimops library in the break room, or recharge with a game of foosball, table tennis, or PlayStation.

  1/2 day off on your birthday

Celebrate your birthday with half a day of vacation! Come in later, leave earlier, or simply take an additional half day off to have your entire birthday free – provided your birthday falls on a regular working day. Additionally, you get half a day off on December 24th and 31st.

Apply now!

We value diverse teams for many reasons and are happy to welcome you, no matter your nationality, ethnicity, gender, religion, disability, age, or sexual orientation. What matters to us is that you are passionate, willing to learn, and want to grow with us.

We want the hiring process to be accessible to everyone. If there's anything we can do to support you along the way, just reach out to recruitment@momox.biz, and we'll find a solution together.

We know that self-doubt can sometimes get in the way. If you're unsure whether you're the right fit, we'd still love to hear from you.

Ms Clara Windisch

Do you have questions? Feel free to reach out!

Clara Windisch
Senior Recruiter

recruitment@momox.biz
www.momox.biz

Get to know us!

Apply